Generate HowTo schema (JSON-LD) for your step by step guides
A HowTo schema generator is a free online tool that turns a step by step guide into HowTo JSON-LD, the structured data that helps Google understand your instructions and can qualify them for rich results. Add the guide name and an optional image, the total time and estimated cost, the supplies and tools needed, and each step with its own text, image and link. Choose extended or minified output and copy clean code ready to paste into any website or WordPress. Everything runs in your browser, free and with no registration.
How to generate HowTo schema
- Enter the guide name, and optionally an image, the total time in minutes and the estimated cost.
- Add the supplies and tools the reader needs. Drag the handle to reorder any item.
- Add each step with a short name and clear instructions. You can also add a step image and a link.
- Choose Extended or Minified, click Copy, then paste the code into your page and validate it with Test with Google.
Where to add the HowTo schema code
- Any website: paste the JSON-LD script into the HTML of the page that shows the same guide.
- WordPress: add it to the matching page or post, or output it from your theme for that page ID.
- Every step in the schema should match a step that is visible on the page, so the markup reflects the real content.